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Students at JD Institute of Fashion Technology had the good fortune to see a webinar on January 28 with renowned e-commerce business strategist Mr. Satyendra Negi. Mr. Negi provided important advice on starting an e-commerce firm and handling the difficulties that come with it because to his extensive experience working with well-known platforms like Flipkart and Myntra. The main points of the webinar’s highlights and Mr. Negi’s profound insights will be covered in detail in this blog.

The Idea Behind Starting an Online Store

The importance of completing in-depth study on the three key components of any e-commerce venture place, price, and promotion—was emphasised by Mr. Negi in this section. He used a real-world example of how temple jewellery and local jewellery from Uttarakhand collaborated successfully to demonstrate the power of e-commerce.

Building a Website and Securing money

Mr Negi discussed the many options for obtaining money in the e-commerce sector. He provided insightful advice on luring potential backers, or “sharks,” to help e-commerce platforms expand. He also shared knowledge about how to build a website that will benefit the company’s online presence and user experience.

Going “Omni” in the Design Business

Mr. Negi emphasised the idea of going “omni” in this part by fusing an e-commerce platform with a physical store. He urged pupils to use their imaginations and consider novel approaches to marketing to customers. Businesses can successfully adapt to the varied preferences of their target audience by adopting a multi-channel approach.

The JD Institute of Fashion Technology students found the webinar with Mr. Satyendra Negi to be an interesting and rewarding experience. His knowledge of and enthusiasm for e-commerce were clear throughout the workshop, motivating students to grow their enterprises. Mr. Negi provided priceless advice on setting up an e-commerce business, obtaining money, developing a website, and implementing an omni-channel strategy. The lesson enthralled the pupils, who actively participated in asking questions and were eager to learn from Mr. Negi’s extensive knowledge. We sincerely appreciate Mr. Negi’s generosity in sharing his knowledge and motivating the following group of e-commerce business owners.

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