The Master’s in Luxury Brand Management is meticulously designed to bridge the gap between the Indian understanding of luxury and its global perception. This course offers a comprehensive approach to mastering the world of luxury brands and their unique ecosystems. It caters to individuals who are passionate about working with High Net Worth Individuals (HNWIs) and luxury brands, providing them with the tools, insights, and strategies to curate exceptional consumer experiences and promote high-end services and products.
Duration : 2 Years
Bachelor's Degree In Any Discipline From Any Recognized University/College
The PG Diploma in Luxury Brand Management is a comprehensive programme designed to provide students with a strong foundation in luxury branding, marketing, and innovation. In the first semester, students explore the principles of luxury brands, consumer behaviour, design thinking, and digital marketing strategies. The second semester shifts the focus to luxury product development, global trends, sustainability, and retail. In the third semester, students advance their management and marketing skills, with emphasis on luxury retail, brand equity, service design, and legal considerations. The final semester includes a thesis, international immersion, and an industry internship, offering hands-on experience and a global perspective on the luxury industry.
You can find this course at the campuses mentioned below. Choose your desired course and campus on the JD Application form.
After the completion of the programme a plethora of opportunities await you. Our placement department is eager and equipped to help you find your niche.
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